When you run any video campaign with us, you’ll see exactly which videos your ad ran against, and how your budget was optimised.
Bring your video campaign into the spotlight. With our advanced facial recognition, motion tracking, scene analysis and logo detection, we’ll build a custom channel for your objectives. You can maximise your campaign’s reach and effectiveness, and align with an endless number of targets:
Digital video has become an essential complement to TV buys. Conversant’s content-recognition technology and deep, person-first profiles help us reach online audiences based on viewing behavior like no one else.
Our targeting is the most precise in the industry, with robust profiles built from online data, offline data and contextually measured viewership. We’ll validate and guarantee audiences and build custom channels that match your objectives. And we’ll bring you one-to-one comparisons with metrics across devices and campaigns, such as GRP, TRP and brand lift.
Our key programs:
We know how important smartphones and tablets are to your campaign. We’ll help you generate brand awareness and loyalty by delivering high-quality video to the right devices, with unparalleled value and efficiency.
86% of time spent on smartphones is within mobile apps, and consumers often log into the same services on multiple devices, which can lead to low efficiency due to duplicated reach. We’re able to reach more consumers than our competitors, across all apps and devices. Here’s why:
Video is no longer one-size-fits-all. With personalised video, you can create and deliver thousands of unique videos across devices and channels, tailored to the people watching them.
Enhance your creative with relevant content, best-fit products and calls to action to meet all your objectives, including:
Our powerful data addresses each viewer’s gender, spending power and other differentiators, and factors in regional differences such as climate, attitude and languages.
Our extensive research around video ads’ creative drivers—such as the placement of words, graphics and interactive elements—are helping us drive the most relevant, satisfying experiences for consumers, and the highest returns for you.
Get a Demo of our Technology
We would love to chat with you about the possibilities we can offer that suit your needs.