Debenhams and CJ Affiliate launch exclusive affiliate programme

British multi-national retailer Debenhams has today joined CJ Affiliate's network. The network will now serve Debenhams’ affiliate marketing activity in the UK and Ireland. This will be an exclusive partnership from April onwards.

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CJ shortlisted for 11 Performance Marketing Awards

CJ Affiliate by Conversant has been shortlisted for 11 Performance Marketing Awards (PMAs) in 2017.
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Six affiliate publisher types: Selecting the right content partner

Partnering with the right content publishers can ensure the success of an affiliate programme, so understanding these six affiliate publisher types is paramount.
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Global affiliate revenue growth up 16% during winter holiday period

Affiliate revenue in CJ’s global network of publishers and advertisers is up 16% year-on-year, with an average 4% increase in the number of orders, according to an early release edition of the CJ Affiliate Holiday Report.
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Heightened European consumer adoption of Black Friday and Cyber Monday period

European adoption of the Black Friday and Cyber Monday shopping period is strong and expanding, according to new data gleaned from CJ Affiliate network's retailer performance.

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Going global with affiliate

There are many ways to go about international expansion within the affiliate channel. Which route to take is dependent on a number of variables based on the advertiser’s existing processes, infrastructure, and technical architecture.

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Publishers: Are you ready for Q4?

Here at CJ Affiliate, we are always preparing for Q4. One great way to do this is to run an activation campaign in Q3 to ensure that you are promoting your top partners in Q4.

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CJ’s Placements Marketplace: Making it easier to partner and earn with affiliate

If you’re reading this, you’ve likely experienced the long and arduous process of either searching for paid placement opportunities or, as a publisher, trying to fill space by contacting advertisers one-by-one. And that’s just the beginning.

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Bringing influencers into your affiliate strategy (INFOGRAPHIC)

At CJ, we’re passionate about bringing influencers into your affiliate marketing strategy. It’s something we really believe in but we’re realistic about the challenges, too. So how can we, as an industry, make it work? The answer lies in making influence performance-related.

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CJ Wins Best in Retail Award

We are delighted to announce that we’ve won the Best in Retail Award for our affiliate campaign with Argos at the European Performance Marketing Awards 2016! The award ceremony took place in Amsterdam on July 4, and was the first of its kind.

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Introducing Affiliate customer insights

We’re pleased to announce the launch of our most advanced service offering yet: Affiliate Customer Insights. Originally unveiled in September of 2014, this latest release substantially evolves the reporting capabilities to include richer reporting sets, enhanced data visualization, and greater customization to suit individual customer needs.

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CJ Affiliate by Conversant wins again at the Performance Marketing Awards (PMA)

We are delighted to announce that CJ, a leading global affiliate network and part of Conversant, won two awards at the Performance Marketing Awards 2016 (PMA) after being shortlisted for twelve awards at this year’s ceremony. These are the largest and most illustrious annual awards in the affiliate and performance marketing space, which are celebrating their tenth year in 2016.

The CJ team took home two of the most coveted awards for their campaigns with TUI in the Advertiser Innovation and Best Managed Affiliate Programme categories. Additionally TUI was lauded for its work with CJ and won the Industry Choice of Advertiser Award. The award presentation was held in London’s Grosvenor House Hotel on the evening of April 26.

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